A Customer Experience Worth Talking About

I recently visited a community business, the Brickhouse, a enthusiastic little restaurant here in the Bay Area. As I looked around this recreation joint, I instantly got a sense of the personality of the owners and what it is that they tending about. I started to conceive about all of the ways this particular playing marketed themselves not finished advertising, but finished a enthusiastic customer experience and articulate of mouth marketing. Let's look at a few things I noted and see if there are some ways to make use of them with your own business.Do You Have a Story?This playing talks about the owner who makes a pilgrimage every assemblage to Alaska to catch the salmon himself. The Wagyu beef is right off of his family's farm. The Bavarian beer was chosen by the owners patch they were in Bavaria. They encourage this news prominently on their large sheet menu.Question: Do you hit a news about your passion for running your business? Promote it in some materials you display and on your website. Telling your news to your customers crapper make them feel fireman to your playing and also spread some enthusiastic articulate of mouth.Is Your Place Fun?This is definitely a laid back restaurant, with mismatched antique furniture, and very inviting with bizarre pictures and items on display. For instance, they hit a bicycle hanging from the ceiling that has digit seats and digit sets of handlebars feat in opposite directions. It's subtle but funny. They hit a "Question of the Day" sheet with recreation and random questions that people crapper answer and get something free. Makes for some enthusiastic conversations.They encourage their "Big Ass Burger" which won an award for Best Burger in the Bay Area which always gets people talking. The people that work there are super nice, laid back and funny. Question: Can your playing be fun? Injecting some recreation into your playing crapper be cushy and if you've got a physical location, and could get people in the door.Do You Promote Green?This playing proudly displays a Green award they won, and tout on the menu that they only buy topical and sustainable products. This makes the patrons feel like they're helping the community and the planet. They use chalkboards for menus. It's enthusiastic for making up-to-the-minute changes and enthusiastic for the environment.Question: What crapper you do in your playing to go green? If you are a green company, make sure you verify the world. People like doing playing with companies that help our environment.Do You Promote Your Business?This playing has drink punch game at the register, and after 10 cups purchased they give you a free coffee. They encourage their website in their window. They prominently display a sandwich board out front to let passers by know that the place is open and some specials or entertainment they're serving up that day. They hit free WiFi, except for their busy meal hour when they ask that you either come back later, or better yet, buy lunch!Question: Will your playing allow you to monetize every inch of the space? Look around and find new areas where you crapper be displaying something new. Cross delude one product with another in your positioning or on your site. You might find that you could double your sales.You don't requirement to hit a physical positioning to do what this restaurant is doing. Look at your playing and make sure that every time you crapper interact with a customer, you're making the most of it.